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May 21, 2006

Baby Boomers Snatch Up Real Estate

Filed under: by Marsha James at 8:47 am

The interest rates are the lowest they have ever been and baby boomers among others are taking advantage of that when they wade into the real estate pool. Millions of baby boomers are said to be buying up homes.

For many it is used as a second home or vacationing home, but for others it is a saavy business decision. Everyone agrees though that for whatever reason it is that they are buying homes, it is the best time to do so.

May 13, 2006

Boomers Want To Dress Well Just Like You

Filed under: by Marsha James at 12:28 pm

On tv and in magazines you see the thin and beautiful hollywood women in fashions that are quickly duplicated at a cheaper price to get the money of all the young fans. However actresses like Halle Berry and Sarah Jessica Parker are who the female baby boomers are eyeing when it comes to fashion but the industry has excluded them for years.

However when they look at $101 billion dollars spent by female boomers in 2005 fashion retailers wanted in and have begun to realize that boomers want to look good as well. Designers are making clothes that flaunt the best features of boomers 40 years of age and older.

Just because the old movies show a grandmother draped from neck to toe in some awful color doesn’t mean the seniors of this era don’t want to look their best.

Plug Us In

Filed under: by Marsha James at 12:22 pm

There seems to be a certain myth that baby boomers especially those over 50 or 60 years old can’t even find the on button of a computer. More to the myth is that they hate technology and don’t play video games or use much email.

The truth is studies have shown that more and more baby boomers are using products mostly associated with the younger generation such as iPods, computers, and even drinking red bull and other energy drinks.

So don’t think getting them a crocheted blanket is going to get you off the hook when they are really eyeing that plasma screen tv.