This Ad’s For You

Posted on March 30th, 2006 by Sarah White in General, Technology

A new report shows that Canadian radio advertisers are beginning to focus more on the baby boomer market than the younger adults and teens who have long been the focus of radio advertising.
The demographics don’t quite have the boomer generation pegged, as the most advertising is directed at the 25 to 54 market. The [...]

Travel Tips for Baby Boomers

Posted on March 17th, 2006 by Nancy in General, Vacations

Drury Bagwell, retired assistant vice president for student affairs at the University of Maryland, has been to 71 countries around the world. He’s got some great travel tips for baby boomers:
Before You Go
Check all the countries you even THINK that you might visit in order to see if they require a visa that you must [...]

Boomers Find Love Online

Posted on March 17th, 2006 by Nancy in General, Marraige, Relationships

Boomers are increasingly turning to the internet for “romance, companionship, [and] sometimes marriage,” according to Jocelyn Noveck in her article Baby Boomers Embrace Online Dating:
The main reason more mature singles are going online for love is simple: more widespread access to the Internet, hence more familiarity with online dating. And dating sites are catering to [...]

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